THE CHALLENGE: Finding Sales Talent THE SOLUTION: Our Veterans
As company leaders, one of our biggest challenges is identifying the sales talent we need. Finding people who have the competencies, passion, and commitment required to do the job is getting so much tougher. Many sales leaders are pouring resources into all aspects of the recruiting cycle, with limited results. Part of the problem arises when recruiting efforts are limited to popular talent pools or traditional hiring criteria such as prior sales or industry experience. This traditional sourcing approach limits both the quality and quantity of available sales talent and increases overall sourcing timelines and costs.
A few months ago, I was fortunate enough to meet David Hester the CEO of Service 2 Software. He has built an amazing non-profit business which gives active duty service members the ability to spend their last five months in a technology sales intensive transition program. He leverages the Department of Defense SkillBridge program which provides an invaluable chance for service men and women to work and learn in civilian career areas. SkillBridge provides an opportunity to access and leverage the world’s most highly trained and motivated workforce. Service members participating in SkillBridge receive their military compensation and benefits, and Service 2 Software provides the training and work experience.
"With more than 200,000 U.S. service members returning to civilian life each year, the task of facilitating their transition deserves our focus and best effort."
At Canvas GFX, we worked with David to identify the right individuals to meet our needs. We found amazing talent in Tom, Jacob, and Aubrey, who are working side by side with us to help drive sales and improve customer satisfaction. They bring their military training and discipline coupled with the passion and commitment needed to make a difference, and they are. Sales are growing, are customers are happy and everyone is winning.
On Veteran’s Day, I want to acknowledge the great work that David and his team are doing, thank Tom, Jacob and Aubrey for being part of Canvas and send a special thank you to all our Veterans. It is time for us to give back!